Are Your Website Landing Pages Working Hard Enough?


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

As the world’s largest search engine, Google processes more than a billion searches every day1 and takes in more than $10 billion per quarter in ad revenue alone2. This revenue is largely driven by competitors that know the value of directing targeted customers to their own websites.

Internet marketing is an essential part of business strategy for almost all successful companies today and, given the competition out there, it is important to get the most […]

Give Your Website A Tune Up


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

Now is the perfect time to improve the effectiveness of your marketing efforts and streamline your business for maximum profitability.

ProSite Web Design explores ideas to help you accomplish these goals, starting with a list of questions to ask yourself in order to measure and improve your website’s performance.

Or, let ProSite save you the time and effort by doing it for you. Contact ProSite Web Design today to see how we can help.

Bottom line: Your […]

How Your Business Can Profit From Search Engine Optimization


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

You’ve undoubtedly heard of Search Engine Optimization or SEO. SEO involves customizing your website code and content so that your website lists as high as possible in search engines, like Google. It has quickly become one of the best marketing investments a company can make.

The higher your site appears in search results, the more visitors it will receive and the more opportunities you will have to gain customers.

Recent studies have confirmed that there is a […]

10 Keys To A Successful Website


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

In the current economic climate, many businesses are running for cover and looking to simply weather the storm. At the same time, strategic thinkers are positioning themselves for growth, using the slowdown to reevaluate their marketing and their online presence.

Is your website driving new customers to you or driving them away?

Hit the ground running ahead of the competition when the financial cloud passes with these 10 keys to a successful website…

#1 – Provide Value

Customer-focused, relevant […]

5 Steps To Search Engine Optimization


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

You have a business. You want to stand out from the competition. On the web, this may seem a daunting challenge when a search for any imaginable business or service yields hundreds of thousands, if not millions, of results. So how do you get your website to the top of the list?

The answer is Search Engine Optimization, or SEO: the process of improving the quality and volume of traffic to your website from search engines […]

How To Identify Keywords That Maximize The Profitability Of Your Website


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

When it comes to successfully finding new customers over the Internet, almost everything starts with keywords. After all, keywords are how search engines rank you, and they are the way other sites typically link to yours, which means that they are ultimately how buyers are going to end up discovering your website in the first place.

An estimated 500 million websites were online last year1, and the number of new sites coming online is still […]

Social Media: A Beginner’s Guide For Business Results


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

Between managing cash flow, people, and the normal day’s work load, what small business owner has the time to keep up with current technology trends? ProSite Web Design has compiled a quick summary of what you should know when starting out with social media for your business.

No doubt, you have heard of social media, and maybe you are a member of one or more social networks for personal use; but can it also benefit your […]

Drive Traffic To Your Website With High-Quality Links


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

Potential customers are searching the web 24 hours a day, 7 days a week looking for your products and services.

Make it easy for customers to find your website

One of the best ways to ensure that your site is easily found is to improve its search ranking with inbound links.

In general, the more links there are to your website the higher the site tends to rank in popular search engines like Google, Yahoo, and MSN/Bing. Each […]

Online Sales Conversion – From Online to Offline: How to Get Web Visitors Into Your Retail Store


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

If you own a retail or physical store, you should know that online marketing is essential to your success. Finding customers online can be just as valuable to your offline business as it is to companies that sell their products exclusively over the Internet.

Google has observed that roughly 20% of all searches it processes contain a location-based phrase1. That means that billions of customers turned to the world’s largest […]

Quick Tips for Generating Great Content for Your Website


By Tom Warthen – President, ProSite Web Design LLC – www.websitedesignersdc.com

One of the most important aspects of any website is the content. Creating engaging content is one of the bigger challenges you will face when launching or updating a website. The web designer will typically take care of the technical and creative side of the site, while you will be responsible for providing the message. ProSite Web Design has compiled some quick tips to help you easily generate great content for your website.

#1 – […]